Photo Brief Template to Download – Rétines

25 July 2025 | 25 July 2025 | 1 min |

Organizing a photo shoot with a professional photographer requires thorough preparation. To ensure a clear understanding of expectations, objectives, and constraints, it’s strongly recommended to create a structured, well-written brief ahead of the shoot.

To help you save time and streamline communication, we’ve created a ready-to-use photo brief template, inspired by industry best practices.

What’s included in the template?

This photo brief covers all the key information a photographer needs before starting a project:

  • General project details: client contact info, dates, locations, etc.
  • Shooting objectives: intended message, image usage, desired style.
  • Subject description: people, products, events, expected atmosphere.
  • Technical specifications: file formats, resolution, orientation, usage constraints.
  • Logistics & planning: shoot duration, required equipment, site access.
  • Expected deliverables: number of images, delivery deadlines, file transfer method.
  • Budget & terms: photographer’s fees, payment conditions, additional expenses.
  • Optional section: space for additional notes or key contacts.

This document helps structure the project, avoid oversights, and ensure smooth collaboration between client and photographer—whether it’s for a corporate report, team portraits, product shots, or a company event.

Why use this template?

✅ Clear expectations from the start
✅ Time-saving during shoot planning
✅ Lower risk of misunderstandings
✅ A more professional approach for businesses and agencies

👉 [Download the Photo Brief – PDF]

 

Jérémy Carlo is the editorial director at Rétines, where he ensures the consistency and clarity of all content produced by the studio.

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What we do for you at Rétines

Meticulous work, an organised project and fast delivery. And to achieve this, we mobilise the right resources in our teams at the right time.

01

Pre-production

Artistic and technical direction tailored to the project.

Relevant recommendations on content, form and resources.

02

Photo Shooting

Photos taken by our experienced photographers.

Production that’s controlled, efficient and tailored to the needs of the project, with nothing superfluous.

03

Retouching
Technique

Photographs magnified by our retouching team.

Post-production to meet the commercial challenges of the brief.