Corporate Reportage During the Motor Show

About the Author: Jérémy Carlo

Jérémy Carlo is the editorial director at Rétines, where he ensures the consistency and clarity of all content produced by the studio. His role goes beyond writing—he shapes the tone, structures the messages, and upholds a precise, demanding editorial line that stays true to the identity of Rétines. With a background in visual communication and solid experience in content strategy, he bridges the technical world of photography with clear, no-frills writing. Jérémy works closely with photographers, art directors, and the commercial team to make sure every word published serves the image, the message, and the brand. From blog articles and client presentations to social media posts and internal documents—everything is filtered through his attentive eye. His strength lies in making complex ideas accessible without oversimplifying, and in highlighting the studio’s work without relying on unnecessary superlatives. Through his writing, Jérémy helps Rétines exist beyond the image—by giving context to projects, emphasizing the thinking behind each shoot, and bringing to light the technical and aesthetic choices that drive each photograph.

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Event photography is essential for documenting exhibition stands or prestigious events like the Paris Motor Show. Corporate photographers who create impactful visuals within tight timeframes—such as for an automotive brand—bring high-level expertise in showcasing product details, design lines, and innovation. Perfect for social media or digital communications, this type of corporate reportage highlights a brand’s elegance, technology, and prestige through dynamic, polished imagery.