Corporate Report in Lyon

Secteur : Automotive

Client : Feu Vert

Portraits at Feu Vert Headquarters. A series of images highlighting support functions in a professional and authentic setting.

Corporate Shoot in Offices in Lyon

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Project Details

Client Context

As part of its internal and external communication strategy, Feu Vert entrusted us with creating corporate portraits at their headquarters in Lyon. The goal of this project was to highlight support functions such as IT, marketing, and accounting. Through these images, we aimed to reflect the daily life and friendly atmosphere of the company while showcasing employees in their work environment. These photos are intended to be shared on their social media to strengthen their employer brand.

Challenges Encountered

  • Capturing the authenticity of support roles: visually conveying the diversity and importance of departments within the company.

  • Creating a natural atmosphere: avoiding stiff poses for portraits that reflect Feu Vert’s dynamic and collaborative spirit.

  • Adapting to the spaces: making use of the headquarters’ premises to integrate employees naturally within their professional environment.

Solutions Provided

  • On-site Photography: portraits taken in offices and common areas, highlighting employees in their work setting.

  • Authentic Approach: artistic direction encouraging natural poses and warm tones to emphasize the human aspect of the images.

  • Optimization for Digital Communication: light retouching and framing adapted to the various formats needed for social media.

Here is an example on their LinkedIn page:

Exemple de post linkedin feu vert utilisant nos photos 7

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Corporate photography is a powerful tool to showcase employees and support functions within companies. Taking portraits in professional environments such as IT, marketing, or accounting departments helps reflect the atmosphere and internal life. These authentic and polished visuals perfectly suit digital communication needs, especially for social media or employer branding campaigns, enhancing the human and dynamic image of the company.