Perfume Storefront and Boutique Shoot on Rue Saint-Honoré

Secteur : Perfume

Client : Parfum de Marly

Photographs of the Parfums de Marly boutique and storefront on Rue Saint-Honoré in Paris, taken as part of the launch of the Castley fragrance.

Eau de Parfum Boutique Shoot

Photogrpahie Boutique Parfum de Marly Castley 2
Photogrpahie Boutique Parfum de Marly Castley 4
Photogrpahie Boutique Parfum de Marly Castley 3

Project Details

Client Context

As part of our ongoing collaboration with Parfums de Marly, we were commissioned to photograph their boutique and storefront located on Rue Saint-Honoré in Paris. This project was part of the communication campaign for Castley, an iconic fragrance from the house.

Our goal was to produce a series of visuals that were both polished and consistent with the brand’s aesthetic universe: discreet luxury, refined architecture, and subtle product staging. These images are intended to support their digital and print materials.

Challenges Faced

  • Managing complex reflections on the storefront glass while preserving the clarity of interior elements.
  • Maintaining the original color palette and lighting ambiance without altering them.
  • Ensuring a consistent look between wide shots and close-up details of the product in the window.

Solutions Provided

  • Multiple shots with fine adjustments to enable precise post-processing of reflections.
  • Optimization of ambient lighting without adding artificial light to preserve the boutique’s authenticity.
  • Rigorous compositional work, balancing wide angles and tight framing to highlight both the space and the Castley fragrance.
Publier
Partager
Envoyer
Emailler
Partager

Dans cet article :

logo rétines agence de photographie blanc

Chez Rétines,
nous sommes experts en :

Travailler avec nous, c’est bénéficié de l’expérience d’une équipe motivée, formée et sympathique.

Let’s discuss

Boutique and storefront photography is an essential component for strengthening brand image in the luxury and fragrance sector. Whether to document a sales space, showcase a new fragrance launch, or illustrate a high-end customer experience, the visuals must accurately reflect the brand’s universe. Thanks to high-end interior photography and expertly executed storefront shoots, it becomes possible to highlight the design, layout, and visual coherence of a location. This type of content is ideal for product communication, social media, press kits, and e-commerce websites of fragrance brands.