An Inclusive Modeling Agency: Up Models

Up Models is a French modeling agency based in Paris that promotes a more inclusive vision of the fashion world. Created to challenge traditional standards, the agency focuses on diversity and the authentic representation of individuals. It champions genuine casting, where each model is selected for their charisma, uniqueness, and artistic potential rather than purely normative criteria.

The agency works with both established talents and emerging profiles. It prioritizes a people-first approach to career management, offering personalized support to its models in a respectful and caring environment.

A Bold Stance in Contemporary Fashion

Up Models operates at the intersection of fashion, beauty, advertising, and visual creation. It collaborates with ready-to-wear brands, luxury houses, magazines, filmmakers, and photographers in search of distinctive, personality-driven profiles.

The agency is part of a new generation of talent management that reflects the industry’s evolution: body diversity, ethnic inclusion, representation across all genders and age groups. Its website also offers a user-friendly platform where aspiring models can easily apply online in just a few clicks.

A Platform for New Faces

Up Models’ recruitment process is simplified and accessible via a dedicated section on its site, encouraging spontaneous applications. Applicants can submit their photos and basic information without facing rigid standards, an approach that speaks to the agency’s desire to break with conventional casting norms.

This ethical and modern positioning makes Up Models a go-to agency for brands seeking a fresh, meaningful, and contemporary image.

A Strong Image Begins with Thoughtful Photography, with Rétines

Whether you’re working with an agency like Up Models or building your brand’s visual identity, impactful images make all the difference. Rétines supports fashion professionals, creative agencies, and companies with high-quality portraits, lookbooks, campaigns, and editorial-style photo reports. Collaborate with our expert photographers to bring out the best in every personality.