The digital acquisition agency focused on performance: Zee Media

25 June 2025 | 25 June 2025 | 2 min |

In this article :

A data-first strategy to drive acquisition
Client profile: performance and growth
An agile and measured methodology
Rétines: imagery to support your digital efforts

Based in Paris, Zee Media positions itself as an agency combining expertise in paid acquisition, SEO, social ads, and comprehensive tracking, all structured around data to maximize return on investment.

A data-first strategy to drive acquisition

The agency deploys its expertise across several key areas:

Social Ads & SEA: targeted campaigns on major platforms, optimized for CPM, CPA, or expected ROI.
SEO & content strategy: audits, editorial recommendations, on-page and off-page optimization.
Advanced analytics & tracking: tag configuration, dashboard setups, conversion and user behavior tracking.
A/B testing & optimization: agile testing methods and regular adjustments to maximize performance.

This approach leverages data at every stage to continuously adjust budgets and the most effective formats.

Client profile: performance and growth

Zee Media mainly works with:

E-commerce businesses focused on managing their digital acquisition and margins,
Digitally oriented startups with rapid growth,
SMEs structuring their marketing to improve advertising ROI.

The agency often provides monthly or quarterly monitoring to ensure activated levers deliver visible and consistent results.

An agile and measured methodology

Their operational method is divided as follows:

Initial audit: analysis of existing channels and identification of conversion points.
Multichannel action plan: campaign calendar and budget allocation.
Deployment & tracking: campaign activation and technical setup of tracking tools.
Analysis & adjustment: reporting, A/B tests, and continuous optimization.

This approach ensures agility in response to data-driven recommendations while maintaining overall digital acquisition coherence.

Rétines: imagery to support your digital efforts

Digital performance also relies on visual quality. In display campaigns, ads, and landing pages, visuals are often the first point of contact and must convert.

Rétines collaborates with agencies like Zee Media to produce:

Stylized product visuals ready to capture attention in comparison environments,
Editorial or lifestyle images enriching content or SEO formats,
Portraits and headshots to humanize purchases, testimonials, or corporate presentations.

Our visuals are designed to meet technical requirements (weight, formats, loading times) and be visually attractive to maximize campaign performance.

👉 Discover our photography expertise for acquisition & performance

Écrit par Jérémy Carlo

Jérémy Carlo is the editorial director at Rétines, where he ensures the consistency and clarity of all content produced by the studio. His role goes beyond writing—he shapes the tone, structures the messages, and upholds a precise, demanding editorial line that stays true to the identity of Rétines. With a background in visual communication and solid experience in content strategy, he bridges the technical world of photography with clear, no-frills writing.

Jérémy works closely with photographers, art directors, and the commercial team to make sure every word published serves the image, the message, and the brand. From blog articles and client presentations to social media posts and internal documents—everything is filtered through his attentive eye. His strength lies in making complex ideas accessible without oversimplifying, and in highlighting the studio’s work without relying on unnecessary superlatives.

Through his writing, Jérémy helps Rétines exist beyond the image—by giving context to projects, emphasizing the thinking behind each shoot, and bringing to light the technical and aesthetic choices that drive each photograph.