Perfume Shop Window Photography in Paris
Secteur : Perfume
Client : Parfums de Marly
Photographing the Parfums de Marly window display for Delina, highlighting an elegant and feminine scenography.
Shooting of a Luxury Fragrance Window.
Project Details
Shooting Context
For the launch of the Delina fragrance, we captured two photographs of the Parfums de Marly window display, located on rue Saint-Honoré in Paris. The aim of this shoot was to immortalize the refined and immersive visual staging of the boutique, reflecting the feminine, floral, and sophisticated essence of the fragrance.
This window display, designed as an extension of the fragrance’s identity, plays with soft, powdery hues, elegant materials, and subtle lighting. Capturing this space before opening to visitors ensured a clear and faithful rendering of the brand’s visual intent.
Challenges Faced
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Avoiding reflections on the window to best capture the staging.
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Maintaining the delicate pastel tones and lighting, true to Delina’s universe.
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Shooting before the influx of customers to ensure a pure and distraction-free scene.
Solutions Provided
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Multiple Shots & Image Layering: correcting reflections in post-production for a seamless visual.
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Color Balance Mastery: fine-tuning to accurately represent the soft, subtle hues of the window.
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Precise Framing & Depth Work: highlighting the boutique by playing with perspectives and lighting.
Let’s discuss
Window display photography is essential for showcasing the scenography and visual identity of a product launch. A perfume window display shoot captures the interplay of light, staging, and design details, ensuring a faithful and striking presentation. Boutique interior photography relies on precise management of reflections and light contrasts to accurately represent the colors and atmosphere of a luxury window display. A professional window shot ensures optimal presentation for communication materials, social media, and the institutional websites of a high-end brand.